The Assistant Marketing Manager is responsible for execution and integration of marketing plans with

public relation activities, advertising, sales promotion and events for the attraction

The Assistant Marketing Manager reports directly to the Director, Sponsorship, Marketing & Sales and dotted line to GM's of attraction.

The Assistant Marketing Manager will interact closely with advertising and PR Agencies in relation to the assigned brands.

Brand and Marketing Strategy:

• Implements the identified marketing strategy and ensures that it is in line with the long

• Evaluates the advertising needs and maintains daily contact with business heads.

• Implements brand marketing plans to meet brand objectives.

• Integrates and aligns all public relations campaigns with advertising, trade shows and

• Executes brand activity in line with guidelines for all brand communication and ensures

• Develops promotional and sponsorship materials and brochures.

• Handles and coordinates all ATL & BTL activities for the attraction

• Prioritizes and plans tasks well and completes tasks within set deadlines.

Agency / Media coordination:

• Liaises with the creative agency & media Services Company.

• Develops relationship with local, regional and national media.

term strategic objectives of the brand.

marketing

consistency, level of quality and objectives are achieved.

Job Details

Preferred Candidate

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